Revision3, the Discovery-owned online video network, has forged a new partnership with Fishbowl Worldwide Media to distribute and sell advertising for its pets-focused YouTube programming, as well as to fund development of new shows.
The new deal also constitutes a first-look deal, giving Revision3 and its parent company, which owns TV network Animal Planet first dibs on all co-developed shows. Now Revision3 will distribute and sell ads for Petsami, Fishbowl's pets-focused channel, which has about 30, subscribers. It has amassed more than 27 million views since its launch, reflecting that while the channel hasn't convinced viewers to subscribe, many videos have gone viral.
YouTube has been investing more in premium content, funding channels that are offering alternatives to the user-generated content that first made the platform famous. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.
Who Uses Us. Customer Love. Predict your next investment. Founded Year Stage Acquired Acquired. About Revision3 Revision3 is a media company building a TV network for the web, creating and producing its own original, broadcasts. Predict your next investment The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.
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